Stewardship & Events Portfolio

I pride myself in my people first strategy in Marketing. Authenticity and empathy are everything. I thoroughly enjoy going to events and conferences to network on behalf of my employer to build genuine connections, enhance reputation, and hopefully learn something new.

Example

The Lyric toured their production of 'Agreement' to NYC and I was given charge of the curation of their American Friends event at the Fitzpatrick Hotel in Manhattan. I created all marketing materials for social media, email marketing, and printed brochures. I worked closely with senior managers and the board of the Lyric, as the language for the marketing was outside of their typical brand voice. Notable attendees were Geraldine Hughes, Aidan Quinn, and Danny Neeson. This event reconnected the Lyric with key donors and raised $130,000 to support the Lyric's youth programs, underscoring my capability to deliver on high-profile tasks and switch into different brand voices both locally and internationally.